No matter how much you spend in making website it becomes useless if they don’t rank on the search engines. The main reasons why the website doesn’t rank is because they are not SEO friendly. What is the meaning of SEO friendly website? And what shall we do to ensure that our website rank quicker. If you are looking for such answers then this article is made just for you. Here are the best ways to rank websites in 2022.
Content is King: Best way to rank websites
Content is the most important factor in a website. The reason why people go to specific website is because they want to know more about the specific topic. That is why if you are writing a content or article on specific topic first analyze the search intent and look at the keywords that users asks. Try to answer the most probable questions and prepare the superb content. Keep updating he content from time to time to ensure freshness of content.
On page techniques: Developer’s way to rank websites
- Using excessive java scripts will increase the sever response time. This will make the website slower to load. To ensure that speed load time is less use single CSS sheet or java script. Optimize the images properly, Use H1,H2,H3,H4 and H5 in every content that you post.
- Use meta tags as well as og tags to ensure that links are sharable in social media.
- Use of Gzip compression to ensure that file size is less on the sever.
- Check seo score from online website and incorporate the changes as suggested.
- Use the web hosting that has no downtime.
- Use meta title and description with targeted of focus keyword.
- Make the website mobile friendly and responsive.
Off page techniques
- Make social profiles of the website.
- Book mark the website on social bookmarking sites.
- Submit website in directory submission website.
- Make forums and post daily.
- Use advertisement or classified sites and post daily to get regular visits.
- Comment posting on website that provides do follow backlinks.
- Guest posting on high authorities websites.
- Check backlinks from backlink checker tool and start building high da pa backlinks of competitors.
- Promote your website digitally using digital marketing strategy.
Use SSL
Still using http on the website it is time to upgrade and incorporate SSL and make the website secure. It is said that website with SSL is more secure for online payment and it helps in ranking for voice search.
Use Search console
Search console is a free tool where we can submit the sitemap,robots.txt and URL to Google for indexing. This tool can help to rank website URL on specific keyword. This tool should be checked from time to time as it will help us to analyze the website keyword ranking. Therefore using search console is utmost important for checking on page errors, hoisting downtime, or 404 not found errors.
Use videos, or embed media files
Media files keep the users in your website for longer duration. That is why we should use responsive videos and responsive embed media files to enhance the users experience. For instance a picture speaks more than words. Hence using right and appropriate pictures can actually bind the users for long time that reduces the bounce rate.
We hope that all the above mentioned points will help you to make your website seo friendly and rank higher on targeted keywords quickly. Although the search algorithm changes day by day, we should make sure that our website is also updated as per the new algorithm update. Above all we should never forget that search engine rank websites on overall user’s experience.
Also check How to avoid google penalties